BOXXED

HACKNEY WALK

HACKNEY WALK

Discipline

Positioning and brand development | Marketing strategy – B2B and B2C | Campaign development and execution – TTL | Website | Print and literature outputs | Video | Social media campaigns and management | Events | Media sourcing | Marketing budget management



Location

Hackney, London, UK

Hackney Walk is the only luxury outlet district in London. We were appointed 6 months from opening to help with positioning, retailer acquisition, destination place-making, consumer marketing and ongoing marketing post-launch. In the coolest of London’s districts, our edgy brand development and positioning, creative and innovative cross-media campaigns and truly unique consumer marketing tactics saw a transformed approach to the marketing of this unique luxury offer in the capital of the UK.